Deep End of the Dial

Deep End of the Dial

Who Are The Charms?
After being cast out of their rock-star-owned record label's roster for being self-respecting rebels, The Charms make their 2015 comeback with 'Gimme Your Love', a garage rock powerhouse of a single.

The Charms broke out of the Boston scene in 2003. An innocent collision of pop sensibility, rockabilly-inflenced lead guitar, and a farfisa organ on hand chemically fused to create an unintentional garage rock sound. What started as a side project amongst friends had natural uptake. The first single, recorded in a basement in Allston, "Boys Room", garnered quick attention from local press and clubs from Worcester, MA to NYC.

By 2005, The Charms were working with the legendary Kim Fowley on their 3rd album, Pussycat, and were embarking on a 52-city US tour. The Charms had opened for The Strokes, Iggy and the Stooges, The Raveonettes, Blondie, and even Public Enemy. Regular rotation on The Underground Garage syndicated show turned into a record contract with Steven Van Zandt's Wicked Cool Records. The band headed to Detroit to record 'Strange Magic" with Jim Diamond, and boarded a bus later that year to support The Romantics and the New York Dolls on a national tour.

The band were put to the test in 2007. The Charms proved that true rock and roll conviction trumps money and stardom as they decided to part ways with their label and release their 5th album on their own label, Red Car Records. 2015 will see the release of the 6th record by The Charms, Deep End of the Dial.

ALL MUSIC REVIEW of THE CHARMS' first record from 2003:

On their first album, Boston throwbacks the Charms keep one foot in two subtly but importantly different revivalist scenes. The snotty punk edge of the songs and Joe Wizda's crunchy lead guitar nod to the garage rock scene, while Russian émigré Kat Kina's gloriously weedy Farfisa organ runs and the delicious whiny edge in lead singer Ellie Vee's vocals place the Charms in the new wave revivalist camp. Charmed, I'm Sure rides that tension perfectly. Eleven songs that explore various elements of past masters like Blondie, the Count Five, the Ramones, and previous Boston faves like the Thrills (new wave rockers fronted by the late Barb Kitson, who had a similar sex kitten persona to the bad girl vibe Vee throws off in songs like "Dragonfly" and "Ragin' Angel"), Charmed, I'm Sure rises above the rest of the revivalists by dint of Vee's high quality songwriting. Instantly memorable songs like the wistful but angsty chronicle of a busted teenage friendship "Marianne" and the genuinely sweet love song "Boys Room" are as good as anything coming out of the post-millennial garage rock underground, not least because they aren't trying for some kind of genre-specific authenticity, but are simply solid, super-catchy pop songs.

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