Coke Studio embodies a musical fusion of exciting elements and diverse influences, ranging from traditional eastern, modern western and regionally inspired music. Bringing alive the magic of live recordings and performances, Coke Studio prides itself on providing a musical platform, which bridges barriers, celebrates diversity, encourages unity and instills a sense of Pakistani pride. Coke Studio is an inspired step by Coca-Cola for having created a platform where renowned as well as upcoming and less mainstream musicians from various genres can collaborate musically.

Experience Coke Studio as we broaden our horizons to encompass a wider circle — an expanding sphere of diversity, culture and tradition. Central to our third edition is the need to explore the intricacies of inspiration, creation and evolution, and to discover how the elements of reason, will, resolve and form come together and culminate in the realization of dreams and goals. Come and be a part of the sea change as once again we connect distinct and varied styles, ethnicities and identities and link them with that one common denominator — Music.